When Zita Arocha covered her first newspaper story for the now-defunct Tampa Times Evening Paper, she didn't yet have a name for what she was doing. She just knew something magical was happening. The ...

Forbes contributors publish independent expert analyses and insights. I write about the broad intersection of data and society. If one looks deeply at the world of “fake news” one finds that much of ...

[The second in a three-part series by Denise Nix on applying proven journalistic principles to legal marketing content.] Blogs. Articles. Alerts. Releases. Content marketing. Thought leadership.